What Kathy Ireland Wants You to Know About LATISSE®

Today I had the opportunity to interview Kathy Ireland, mom of 3 and successful business woman, and Dr. Jeanine Downie, one of the clinical trial investigators for LATISSE®*

. They were kicking of the LATISSE® Wishes Challenge campaign. Inspired by the tradition of blowing on an eyelash to make wishes come true, lifestyle designer Kathy Ireland, professional ballroom dancer Chelsie Hightower and style guide Bobbie Thomas will each lead teams of LATISSE® users from across the country who are challenged to raise more than a quarter of a million dollars for the Make-A-Wish Foundation, a nonprofit organization dedicated to granting the wishes of children with life-threatening medical conditions.

Watch this video of me interviewing (you’ll hear me, see them) to learn more about the LATISSE® Wishes Challenge campaign, the myths and truths of LATISSE® and beauty tips from Kathy and Dr. Downie that work for busy moms!

If you’ve been dying to try LATISSE®, or are ready to give it a second thought after hearing what Dr. Downie had to say, then this campaign is the perfect opportunity for you! Donate $20 to the LATISSE® Wishes Challenge and receive a trial kit of LATISSE® to get you started on life with longer lashes! Join the LATISSE Wishes Challenge! At the time of writing, $22,180 has been raised!

*LATISSE^® solution is a prescription treatment for hypotrichosis used to grow eyelashes, making them longer, thicker and darker. Eyelash hypotrichosis is another name for having inadequate or not enough eyelashes.