The company isn’t making a big promotion out of it but Jordana Lorraine and I are because we are really excited! Our favorite keratin hair treatment just got better! Brazilian Blowout™ is now FREE of ALL HYDE FAMILY CHEMICALS (formaldehyde, aldehyde, glutaraldehyde or any ‘hyde’)! This is great news for anyone with a formaldehyde sensitivity or allergy! It’s a safer formula for the stylist, salon employees and clients of the salon, including the one receiving the Brazilian Blowout™!
Does it still cause eye irritation?
Tracy, one of A Mom in Red High Heels’ Mom Panel members and mom of 3, recently received the new Brazilian Blowout™ at the Argyle Salon and Spa in West Hollywood. She only had mild irritation in her eyes and if she just closed her eyes for a few moments, it would go away. She was by an open window and did not wear a plastic eye shield.
If it doesn’t have Hyde-family chemicals, what does it have?
The Brazilian Blowout™ website states, “What makes the Brazilian Blowout™ treatment effective is our use of the Super Nutrient Complex in conjunction with a proprietary polymer system. This combination is what rounds the follicle, smooths the cuticle and repairs any preexisting damage.” The new improved Brazilian Blowout™ is made with a 3-berry formula!
How do we know it’s really Hyde-family free?
The official Brazilian Blowout website states, “The ONLY Professional Smoothing Treatment that improves the health of the hair. No Damage! and No harsh chemicals! NO FORMALDEHYDE!!” But we had Jordana do some investigating. She spoke with 3 different employees at the company (on three different days at three different times!) and is satisfied that the new formula indeed does not contain Hyde-family ingredients! Great investigative reporting, Jordana!
Is the new formula in a new bottle? How do I know if I am getting the latest hyde-free formula?
The bottle looks only slightly different but does not have anything on it marking it as a new formula. Many salons may not even carry it yet as they are using up their stock of the older formula. Be sure to ask if the formula they are going to use on you is the newest Brazilian Blowout product.
Does the new formula last as long as the old formula?
I asked Jordana if the treatment with the new formula lasted as long (up to 12 weeks) as the older formula. As a stylist, Brazilian Blowout Expert and someone who uses the treatment on herself, she said she hasn’t notice a difference in length of time the treatment lasts. You can count on it lasting 10-12 weeks if the Acai After-Care Maintenance product line is used.
Is it safer now? Can pregnant women use it?
While this is a safer formula for clients and stylists alike, keep in mind it is still not recommended that pregnant or nursing women receive the Brazilian Blowout™. Find out more in “The Truth: Can I Have a Keratin Treatment While Pregnant?”
I’m thrilled with the formula change of Brazilian Blowout™ and can’t wait for my next treatment in preparation for summer!
What do you think? Does the safer formula appeal to you? Will you be getting a Brazilian Blowout™ to help your hair become smooth, shiny and frizz-free?
Find Jordana at Lorraine Colour Bar in Santa Monica, CA.
www.jordanalorraine.com
contact: 310-922-2645
Not ready for the commitment of a keratin treatment? Try an at home anti-frizz system for hair: Living Proof Straight Making Styling System ($34 Value)
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I am so excited about this…clients were concerned, and Brazilian Blowout responded!
Oooh… this is really interesting news!
I LOVE this blog! I can’t wait to read more of it. It is so cute and creative! I am a mother of soon to be two and have a makeup company. Our blog is just getting started and I would love to network! It is blissmakeupblog.blogspot.com. Come check us out and follow us!
Thanks
Natalia
This is awesome!
@whoorl yes it is…Keratin Complex by Coppola still has aldehyde…would love to see you for a Brazilian Blowout sometime!
How do you get rid of it ? I hate it , it makes my hair flat and won’t take and curling irons or anything to make it wavy.
It does flatten and thin your hair despite what they claim about volume.
Has anyone had it removed?
@Cindy Wow, I am sorry to hear that. It is certainly not the norm. If you discussed wanting to keep body/volume, the stylist should have been able to accommodate that. And I’ve never seen it not take a curl. If it was the real Brazilian Blowout, it was applied too heavily and ironed too much for your hair type and desired result.
Did you just have it done? The first two weeks are the strongest (this is why you shouldn’t color for two weeks after, because the coating is super-sealed.) To remove it, you’ll want to do the opposite of the maintenance instructions; shampoo often with a shampoo containing sulfates and sodium chloride. You could also try a clarifying treatment, like the kind used to remove chlorine build-up on hair (look for Malibu Crystals at a beauty supply store.) Remember that taking these steps will dry your hair out, so you’ll wan to do lots of deep conditioning–but NOT with the BB products, as they contain some of the active ingredients from the treatment and are designed to enhance your results by depositing more of the keratin and botanical/berry extracts.
These steps will help strip the treatment faster, but to my knowledge, there is no way to “undo” it quickly. You could call the company at 877-779-7706 and ask if they know of any tricks.
I would encourage anyone considering a Brazilian Blowout or any keratin treatment to discuss their desired outcome with their stylist in advance. Be specific, i.e., “I want to still be able to wear it wavy,” or “I like a lot of volume on top,” and a good stylist should be able to make that happen for you. If it doesn’t sound like it, don’t be afraid to look for another one, even if it’s just for that service. Maybe your colorist offers a keratin treatment but it’s not the one you want. Ask for the one you want, she may know someone who does that one!
For more on choosing the right stylist for your Brazilian Blowout or keratin treatment, see here: http://amominredhighheels.com/keratin-treatment-choose-stylist/
Have you had clients who had an extreme reaction to the product? My scalp burned (like a sunburn) and is now peeling in flakes, which is embarrassing. I wonder if that’s the formaldehyde reaction?
@Jesse I am so sorry to hear of your reaction! While I have not seen it myself (in over 300 services), there have been a few other reports like yours. Unfortunately, it sounds as though the product was misused; it shouldn’t be applied to your scalp t( as shown in their basic training video, available on YouTube) Have you seen a Doctor or called Brazilian Blowout to ask what they advise?
Please note that this post is about the current formula of Brazilian Blowout being free of formaldehyde and all “hydes.” That doesn’t mean that every salon has a fresh bottle; and even if they do, any chemical can cause problems if used against manufacturer’s instructions. It is important to research your stylist and see that s/he is well-trained and experienced with the product.
Regardless, it sounds as though you be allergic and should probably not have the treatment again. If you loved the results on your hair and really want to try it, you could find someone you trust, who has a recently-shipped bottle (the bottles are large so if a salon doesn’t do a lot of services, it may last them several months) and ask them for an allergy test. This is something we learn how to do in cosmetology school, which is simple and fast. Best of luck!
For more on choosing the right stylist for your Brazilian Blowout or keratin treatment, see here:
http://amominredhighheels.com/keratin-treatment-choose-stylist/
Love how the term ALLERGIC has been use to indicate that you are having a reaction to a TOXIC ingredient in a product.
Wouldn’t it be great if we were all “allergic” to cancer causing ingredients so we would know to stay away!
Super Nutrient Complex = not defined, this could be anything?? But they are trying to imply “healthy for the hair”
proprietary polymer system = code for- we won’t tell you what is actually in the product…so it could be anything at all. Gasp, even another -aldehyde
Three Berry formula = swift marketing to try and sell you on the perceived healthy-ness of the product.
Do not fall for this slick marketing twist.
Cynthia- I am going to call the company and see if they will release a full ingredient list to me. From what I understand, the Brazilian Blowout does actually leave your hair in better condition. I know it sure acts and feels that way when I get one! I guess it’s like using makeup with chemicals or shampoo or even junk food- Anything that is not ALL NATURAL is going to be a risk. It’s a personal choice, and should be an educated one, for sure! Thank you for sharing your thoughts.
@Cynthia I am not a Doctor, but I chose to use the word “allergic” because we are talking about a small percentage of people having a bad reaction to something that doesn’t bother thousands of other people.
Soy is toxic to my nephew, and shellfish to my best friend, but it doesn’t mean the rest of us should stop eating Pad Thai with shrimp and tofu.
There is a simple way to perform an allergy test, which we are taught in beauty school. Anyone considering a new chemical treatment has the right to ask for a test; this is free and takes only moments.
Any recommendations for not so kinky, African-American, mutt hair. Looking for an alternative to relaxer. The person I’ve gone to for the last year has overprocessed my hair and it’s time to cover the grey. I’ve gone to a couple of consultations, but so far I haven’t found someone in San Francisco whose done a sista! Does it make a difference. I know they need to understand relaxers.
Thanks for any tips.
@Karen The best thing to do would be to check the Brazilian Blowout Stylist Locator for salons near you, then call around and/or interview them to see who is experienced with your hair type. See the stylist locator at http://bit.ly/13jDDY. Best of luck!
Wanted to know if you have seen anyone who has experienced hair loss after a Brazilian Blowout…I have read of this reaction on the web and it has me worried… I have had highlights/color in the past without problems, but when I used “Wen” shampoo I noticed my hair falling out alot until I stopped using it…
Just a comment. Formaldehyde has been used in skin care product. I’m 43, and my mom bathed me in Phisohex until they pulled it off the market in the 70′s due to the formaldehyde. I know this because, my mom had to find a substitute. I reacted to most things and by mom would always say, but I was fine with the product they took off the market.
Point is, skin sensitivities run in my family. I’ve learned I am my own test subject and I try to educate myself. The sun is a cancer causing agent. I use sunscreen and use mostly natural products for most things, but humans are innovators and there are chemical products that work. So I eat organic, hormone free, so my hair can look good, whatever it takes (within reason)! Balance!
@Tammy,
Thank you for taking on the job of calling the company to see if they will release the ingredient list. We would all like to find a new product that was safe and could deliver fab results at the same time. I know so many women would. But there is too much confusion around this type of product. Especially since when the concept was first introduced the level of formaldehyde was quite high. This(BB) is a next or even third generation product.
However the makers of Brazilian Blow Out are not doing the pros any favors by not releasing the actual ingredients. As noted, we are required by law to have MSDS for all products used. And here we have a new product that when used incorrectly has caused hair loss, burning of the eyes, nose and throat. These are the filters for the body and if they are being irritated by some “vapor” or chemical by product- produced by the heating of the hair with a flat iron-this raises flags for the health of all.
@Donna I have never seen any hair loss in over 400 Brazilian Blowouts in my salon…the product us not even meant to go on the scalp, so it would be impossible to cause such problems if done right. If ay chemical is mis-used, it could cause major problems…research your area for a good, experienced stylist. For more tips on finding a stylist to do your Brazilian Blowout (or any keratin treatment), see this recent post:
http://amominredhighheels.com/keratin-treatment-choose-stylist/
@Cynthia Brazilian Blowout does provide an MSDS to their Certified Professionals, so it should be on-hand in all BB salons in case of emergency.
I had the Copolla done and about exactly two weeks after my hair did begin to fall out in large amounts. I have a ton of hair so I am no where near bald, however, there is a substantially less amount of hair than I once had and it doesn’t seem to be stopping– it sheds all day long, and if I wash it I get hand-fulls of hair in my drain– something that NEVER happened pre- keratin treatment. In order to regain fullness I am probably going to end up cutting off length.
@Sara Sorry for your troubles. I googled, Keratin complex, damage. Go to Oprah.com. Info about hair loss and treatment after the same treatment.
@Sara I am also sorry to hear about your troubles. Please note that this post is about Brazilian Blowout TM, which is NOT the same as Keratin Complex by Coppola…have you discussed this problem with your salon? I have done hundreds of keratin treatments, including both Brazilian Blowout and Keratin Complex by Coppola, and I have never seen anything like what you describe.
Readers please do note that this post is about Brazilian Blowout, which is not the same as Keratin Complex by Coppola, which Sara had these unfortunate problems with.
I had the Brazilian blow out done about a month and a half ago and now I am experiencing some balding where the part in my hair is! I went back to the salon and they completely ruled it out as being their fault! I have read that others have suffered the same result and I was wondering if you have any more information on the matter.
@Lavin I am so sorry to hear of your experience. Have you seen a dermatologist? I have not seen this in any of my salon’s clients, but again am so sorry. Please do report back (or email me, link on site by clicking my name above) if you see a Doctor, I would be very interested in what they say. I hope whatever the trouble is, it is short-lived!
I HAVE DONE A LOT OF RESEARCH ON BRAZILIAN BLOWOUTS AND I HAVE TALKED TO THE REPS AT THE COMPANY AND ALL HAIR DRESSERS KNOW THAT KERATIN ALON AND FRUITS ROOTS AND BERRYS DO NOT STRAIGHTEN THE HAIR
BE HONEST AND SAY WHAT THE CHEMICAL IS THEN LEY PEOPLE DECIDE WHAT THEY WANT TO DO.I HAVE HEARD THAT COMPANY’S DO NOT HAVE TO LIST ALL THERE INGREDIENT AND KEEP US IN THE DARK LIKE KENTUCKY FRIED CHICKENS SECRET INGREDIENT!OH PLEASE EVERYONE TRYING TO JUMP ON TH GREEN WAGON.BE HONEST THERE ARE CHEMICALS OF SOME SORT IN THOSE PRODUCTS.I KNOW PLENTY OF HAIR DRESSERS WHO REFUSE TO DO THEM ANYMORE BECAUSE THEIR EYES AND THEIR CLIENTS EYES WERE STILL BURNING WITH THE SUPPOSEDELY CHEMICAL FREE PRODUCTS!NOE THEY ARE TELLING SALONS TO GET SPECIAL VENTILLATION SYSTEMS ETC ETC.
SOMEONE IS MAKING BUG BUCK BUT IN THE LONG RUN NO ONES HAIR IS GETTING ANY HEALTHIER.IT’S ONLY A TEMPORAY COATING AND FOR EVERY PERSON WHO HAD A GOOD RESULT THERE ARE MANY WHO HAVE HAD TERRIBLE. AND EFFENTUALLY JUST LIKE THE JAAPNESE FAD PEOPLE WILL SEE THERE ARE NO MIRACLE CURES JUST HIGH PRICED COATINGS that could have a potential side affect on your health over time!
this is great however this provides no information where we can find this product or what salons provide this service.
@Ariana: check the brand’s website for a salon location near you.
http://brazilianblowout.com/salonlocator
If salons are provided with an ingredients list, can someone please post it? The failure to make ingredients public is worrying. Salons have a responsibility to make sure treatments are safe – being told so by the manufacturer is not enough.
Has anyone actually had the new Brazilian Blowout with the “no Hyde” and suffered a reaction such as hair loss? I had one with Coppola where my hair fell out and I had 2 bald spots and overall thinning so now I am very skittish. I still dont’ have as much hair as I used to but after several months of scalp injections it is not as bad as before.
Some chemical must be in the new formula and I would like to know if anyone had a reaction to whatever is in the new formula.
@Liz Salons are not provided with a full ingredient list, however I do have both written and verbal confirmation that Brazilian Blowout does not contain formaldehyde or any other ‘hydes.’ Please remember that even if we were provided with ingredients, that would also come from the manufacturer…so if you don’t trust the manufacturer, you should probably abstain from having the service, but I don’t believe they have done anything to be non-trustworthy. They are protecting the details of their unique formula, while reassuring the public it is safe.
@Sandra Torres I am sorry to hear of your experience with Coppola. How did the Doctor categorize it? Allergic reaction? I have seen nothing of the sort with Brazilian Blowout, but you could certainly request an allergy test in advance. This is traditionally done on the sensitive skin behind the ear or on the inside of the elbow, but in your case you may prefer to have it on an area with hair growing on it (such as your forearm.)
It is worth mentioning that while incidental contact is nearly inevitable, none of these treatments are meant to be applied directly to the scalp. Unfortunately, I have heard stories of it being applied incorrectly. For tips on interviewing and choosing a stylist to ensure it is done properly, see this related post:
http://amominredhighheels.com/keratin-treatment-choose-stylist/
I had the Brazilian Blowout on April 11, 2010, with the non-formaldehyde product, at least according to my salon. It is now July 8, 2010, 3 months later, and it has started to fade. But I can still tell my hair is straighter and less frizzy than its norm. The treatment itself did have a strong odor, and a little burning, like if you get a perm. But nothing that I probably would have noticed if I had not been really paying close attention to my every sensation. There must be some chemical in there, but it is puzzling why the website won’t list the ingredients.
The treatment took a little more than 90 minutes – my stylist had already done about 100 treatments, so she knew what she was doing. Love this treatment, I may get it again. I had no hair loss, and I have extremely thin, fine hair. For the first week or so, it was pretty flat, I’ll admit, but I liked it that way.
@Beth I’m glad to hear you’re enjoying your Brazilian Blowout and are having long-lasting results! Remember, if you repeat the process before it has completely faded out, it will build up and last longer each time!
As far as the chemical content is concerned, the company has never claimed it is chemical-free, just that it does not contain formaldehyde or other ‘hyde’ ingredients (which are organic, btw, so natural doesn’t always mean healthy or safe.) They keep the secret formula under wraps to guard themselves from copycats. As you know, Brazilian Blowout is not only hyde-free, but provides the softest, most flexible results and doesn’t make the client wait 24-96 hours before washing her hair or pulling it back, like other keratin treatments. If that secret were mine, I’d sure want to protect it
I had the Brazilian Blowout treatment done to my hair in May and still loving the effects
on my hair .. an i use other sulfate free shampoo/conditioners or does it have
to be the Acai After Care maintenance , it can be very costly ..
Jordana responds: @Audrey so glad to hear you’re loving to results! The thing about the Brazilian Blowout Acai Aftercare line is that it goes beyond not having ingredients that could strip your treatment (such as sulfates and sodium chloride;) all of the products actually contain several of the active smoothing ingredients from the treatment itself, so each time you use it, you will be refreshing it. In my experience, they truly help it to last about 2 weeks longer, so in other words, they pay for themselves by extending your results.
I had the Brazilian Blowout done three weeks ago and a semi-permanent colour with gloss 11 days later and MY HAIR IS FALLING OUT! The hair is breaking at the roots and coming out in small handfuls. Any suggestions on what I can do? Very very stressful!
re: new brazilian blow out ingredients list being ‘hyde free.’
Other ingredients that may not be in the ‘hyde’ family, release ‘hyde’ vapors when heated. Brazilian blow out that I had done this week applied a flat iron. I just read comments on google about this and am very upset. The hydes will now be released whenever I use my blowdryer(say it reaches 300 ) opposed to a flat iron. This will increase my exposure. I have a toddler and a kindergartener that play around me when I dry my hair. I am so worried now. Shame on me for not researching enough beforehand. I don’t think that my hairdresser is even aware of her own exposure. Shame on brazilian blow out and all the chemists and people behind these companies in the ‘know’ that aren’t being forthright.
I recently (July 2010) had a Brazilian Blowout done on my 10 year old daughter because I was told it was safe and made up of mainly Keratin. She has very course African American hair and I was told it was a safe alternative to relaxers. I am now regretting my decision. Not only did my daughter experience burning in her eyes, nose, and throat, while the product was being put on, her hair is now falling out daily and is dry as the sahara desert!! I’ve since read online that children should not have this chemical applied. I also feel the “new formaldehyde free” version of the BB is just a marketing gimmick as an earlier blogger noted. Come on people, anything that burns while applied, requires a high powered fan in the room and causes hair loss is NOT safe. Please don’t ruin your hair for the sake of beauty. I’m not sure what we’re going to do, but I may have to have most of my daughters beautiful long locks cut off to remove this awful chemical from her hair. The BB ruined my daughters beautiful healthy hair.
AZmom, I am sorry to hear about your daughters experience. Did the stylist apply to the scalp? I wonder if the key to hair not falling out is to have the product applied in a way that it does not come into contact with the scalp. I had the Coppola done and my hair fell out especially at the temple area where I had asked the stylist ot apply more. My hair is growing back but I had to go to a dermatologist and get scalp injections for months. It’s still not where it used to be and I still feel I cannot pull my hair back because it would expose the small part of the scalp where I still have a noticeable bald spot. I don’t know if my hair will completely grow back but I would love to be able to get the frizz free results without going bald!!
Is the key to hair not falling out is the have the product not come into contact with the scalp? Anyone out there have insight on this?
Wow–I am very sorry to hear of both of the above experiences. @AZMom, the treatment is definitely not meant for children and I’m sorry you were misled to believe it was. I have done it on a 13 year old, with an in-depth consultation with her and her Mom, to be sure both understood the process. I don’t think I would go younger than that, but I understand that line may be hard to draw. The most important part, is making sure both parties have a complete understanding of what they are thinking about doing.
Neither Brazilian Blowout, nor Keratin Complex, nor ANY keratin treatment I have ever heard of, is intended to be applied to the scalp. Nearly every time I have read of someone having trouble with them (hair loss, scalp problems, extreme physical reaction) it has been traceable to improper application (too much solution, too little ventilation, or product being applied to the scalp.) I don’t know why stylists are doing this on children or applying it incorrectly, but it saddens me to read about it.
My best advice? Do a lot of research on a stylist before having any keratin treatment done. Even if she is your regular/trusted stylist, that doesn’t necessarily mean she is the best choice for this new speciality service. See here a post on researching and choosing a stylist:
http://amominredhighheels.com/keratin-treatment-choose-stylist/
AZmom, I’m Afircan-American with wavy frizzy hair. Interested in getting rid of the relaxer. I pressed my hair happily until 33. If you did more research, this process does not straighten, it coats and resists humidity. SMH! You have to go to someone who does a lot of African hair! Our hair is actually more sensitive! Black women in south America use toxic products to straighten. Please take your daughter to a dermatologist and get references for someone to repair her hair. Research is very important! I still haven’t found a reliable person for myself. I might check out LA. I’m in SF.
@Karen if I may make a recommendation, one of my original Brazilian Blowout teachers, Alec Kara, is very experienced with a wide variety of textures including African American hair. While i specialize in the treatment, I have limited experience with pure African American hair (lots of mixed gals but of course it’s really different) I have referred several client to Alec and gotten nothing but positive reviews back. He works at two salons in West Hollywood and you can email him at scungile@gmail.com to find out when and where it would be best to see him for a consultation.
@ Jordana Thanks for the tip. “African- American” hair is so tricky! Example, I’m black and I’m African, Cherokee, Scottish! All is represented on my auburn head. Luckily my consultations were honest and informative. All std they would do extra reasearch before they would attemp a patch test. None were quick to get me in their chair. I appreciated this and they all had knowledge that my hair could be more sensitive. It’s just that I’ve been overprocedsed by a stylist who has worked on women with kinkier hair than mine. He’s also “Blackish”, more “Ish” than me, but his fancy salon and as sweet as he is, so important to find the experience for what you need! I’m back at the “sistah salon”, growing out the damage, but then I would still like to use this treatment to transition out of the relaxer and perm color my grey. My natural hair can be blown dry straight without chemicals. Thanks again!
@Karen Thanks for posting back! I know what you mean, and even within the same gene pool it can very greatly (true for any race or blend.) My siblings and I all have different hair! I’m glad to hear you’ve found a good team, and please do consider Alec if you find yourself searching in the future!
@Karen I know what you mean! Even amongst people with the same lineage (such as siblings), hair can vary greatly. I’m glad you’ve found a good team, please keep Alec in mind if you’re looking for a Brazilian Blowout in the future. It would definitely be nice to stop perming and start coloring!
I have curly hair and I’ve just had the Brazilian Blowout yesterday, and I am scared!! my eyes started burning while the stylist was doing it and so did hers. she said with some people her eyes burn and with others they dont.
Im scared because of the comments I’ve been reading….I dont want my hair to fall out!!!
no one is saying what you should do if your hair falls out. please someone post something on what steps I should take if it gets to that point
Yet, on the brighter side, I love what my hair looks and feels like
@Luam I’m glad you like your hair results! Did your eyes feel normal again by the end of the service, or at least later the same day? I sure hope so. The hair loss reports seem to be a few isolated incidents, often associated with misuse of product. Please don’t cause your hair to fall out from stressing, about whether it will fall out
IF and when you have any troubles, I would contact the salon, Brazilian Blowout (877-779-7706), and a dermatologist. But hopefully not!
Re Damage. I googled, Keratin complex damage. Oprah.com entry had info. I’ve been looking into the process for myself, but I’m cautious and research other people’s problems. I’m letting my over relaxed hair grow out. If I had a problem, I would go to a dermatologist. Hopefully, you’ll be fine!
Please note that Keratin Complex is a different product from Brazilian Blowout. Keratin Complex contains aldehyde, and as shown above, Brazilian Blowout does not.
It is always good to do research, but remember that facts can get jumbled in the process, and you’ll want to keep them straight to get the best results from your research.
Found this website when I was researching whether to have the Brazilian Blowout done. It seems hair fall out is more widespread than is being reported…all these women can’t be wrong.
http://www.short-hair-style.com/reaction-to-keratin-hair-treatment.html